Course Description

I've designed this course for you to learn web design and business principles to start your freelance web design career, escape 9-5 and become your own boss.

The goal of this course is to give you an overview of the industry, provide you with essential knowledge of design, technical and business skills.

If you are bored and are looking for ways to escape your job, learn new skills and design your own lifestyle and if you think you are not talented enough and have a fear of failing - don't worry. This this course is specifically for you.

You will master the essentials of web design, I will walk you through the process of creating a website (free PSD included) in Adobe Photoshop and will touch a business side of freelancing including developing your unique selling proposition, building a reputation, building a portfolio with no coding knowledge and getting your first client.

Goals

  • Understand the big picture of the web design industry.
  • Master the basics of web design and Photoshop.
  • Understand what makes good web design great.
  • Design your very first app landing page from scratch.
  • Learn the basics of business necessary to run a freelance web design business.
  • Develop your unique selling proposition (USP) to get more business.
  • Build a portfolio without coding knowledge required.
  • Find resources and tools needed for your freelance business and web design needs.
  • Download high-quality PSD file from the course.
  • Start a new career as a freelance web designer.

Designer, blogger & entrepreneur

Tomas Laurinavicius

Tomas Laurinavicius is a designer, blogger, entrepreneur and adventurer from Lithuania. Traveling the world with a mission to help 1 million people to change their lifestyle for good.

Course curriculum

  • 1

    Course Introduction

  • 2

    Design Fundamentals

    • What is HTML & CSS?

    • Hacking typography

    • Basic color theory

    • The importance of whitespace

    • Getting visual hierarchy right

    • Using stunning imagery

    • Employing AIDA model

    • Developing a style guide

    • Don’t reinvent the wheel

    • Using patterns

    • Know your end goal - plan ahead
  • 3

    Introduction to Photoshop

    • Create a new document in Photoshop

    • Paint brush tool

    • Shapes and custom shapes

    • Layers and groups

    • Cropping and resizing

    • Blending modes and effects

    • Text tool

    • Photoshop shortcuts

    • Performance optimisation

    • Selection tools

    • Gradient and paint bucket tools

    • Panels

    • Extra: guidelines, smart guides, rulers
  • 4

    Designing a landing page from scratch in Photoshop

    • Introduction (plan and sketch)

    • Designing a stunning header

    • Designing 'why' section

    • Designing 'features' section

    • Designing 'video' section

    • Designing 'newsletter' section

    • Designing 'credibility' section

    • Designing footer
  • 5

    Business Side of Freelancing

    • The cost of doing business

    • Legal documents

    • Benefits over features

    • Developing your unique selling proposition (USP)

    • Reaching your target audience

    • How much do I charge?

    • Building a reputation
  • 6

    Building An Online Portfolio

    • Make visuals not only beautiful, but detailed

    • What to include in your portfolio

    • Build a portfolio with no coding knowledge
  • 7

    What Have You Learnt

    • Wrap up